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Custom websites designed around your sales process, not a template

We start with how you actually win customers, turn that into a sitemap and page structure, then design and build a site your team can run without a developer.

  • 100+ countries

    Templates in use worldwide

  • 1–2 business days

    Typical reply to a project brief

  • You own the output

    Design and code transfer on final payment

  • Framer, Webflow, Next.js

    Platform chosen to suit who maintains it

Custom Websites, in short

The questions people ask before anything else.

What is a custom website?
A site designed from scratch around your business rather than adapted from a template. You get your own structure, your own design system and your own components.
Who is it for?
Startups, SaaS companies, professional services and growing brands whose needs no longer fit a template — usually because of page count, positioning or the need for a real design system.
How much does it cost?
Starting at $2,499 one-time. Page count, functionality and integrations move it from there.
How long does it take?
Typically six to ten weeks end to end. Discovery and content are usually the slowest parts, not design or build.

What usually brings people here

If several of these sound familiar, this is the right service.

What is happening now

  • A template forces your services into a shape that does not fit.
  • Every new page looks slightly different because there is no system.
  • Content changes need a developer.
  • The site describes what you do but never explains why anyone should choose you.

What should happen instead

  • Structure that follows how you actually sell.
  • A design system, so page ten looks like page one.
  • CMS-backed content your team edits directly.
  • Positioning that gives a visitor a reason to pick you.

Who this is for

We would rather you self-select out now than three weeks into the wrong project.

A good fit if

  • You have outgrown templates, or you need something genuinely bespoke.
  • You expect the site to keep growing after launch.
  • You want a system, not a one-off page.

Probably not the right fit if

  • You need one page for one campaign — that is a Landing Page.
  • The complexity is in the functionality rather than the marketing site — that is Custom Web Development.

What you actually receive

Grouped by stage, so you can see where the work goes.

Strategy

  • Discovery — audience, offer, sales process
  • Competitor research
  • Customer research where you have access to customers
  • Sitemap and information architecture

UX & Design

  • Wireframes for every page template
  • Copy structure per page
  • Custom UI design
  • Reusable design system and component library
  • Responsive design across breakpoints

Development

  • Full front-end build
  • CMS integration so content is editable
  • Forms and submission handling
  • SEO-ready architecture — headings, metadata, canonicals
  • Structured data

Launch & handoff

  • Analytics installation and event wiring
  • Accessibility pass
  • Performance optimization
  • Cross-browser and cross-device testing
  • Launch plus a documented handover

How the project runs

  1. Discovery

    Your market, your offer, and how customers currently decide.

  2. Architecture

    Sitemap, page structure and copy outline, agreed up front.

  3. Wireframes

    Layout and hierarchy resolved before any visual design.

  4. Design

    Custom UI plus the design system that keeps it consistent.

  5. Build

    Front end, CMS, forms, schema, analytics.

  6. Launch

    Testing, accessibility, performance, then launch and handover.

Not sure whether this is the right service for what you need?

Book a Free Call

What clients say about working with us

DiverseKit delivered a solid design start, clarified needs gracefully, and rebuilt the site when platform limits required it. Highly Professional!!!


Archit Batra, Founder/CEO at Binge Media

Archit Batra

Founder/CEO at Binge Media

Everything was done exceptionally well! DiverseKit was highly professional, attentive, and delivered exactly what we needed.


Myles Magee, CEO & Founder at Corner League

Myles Magee

CEO & Founder at Corner League

Always a pleasure working with them! Professional, reliable, and attentive, they make every project smooth and enjoyable.


Owen Kluck, Growth Lead at Conversion Park

Owen Kluck

Growth Lead at Conversion Park

Pricing

Published up front, because hiding it wastes everyone’s time.

Starting at

$2,499

Final pricing depends on page count, functionality, integrations and how much research the project needs.

What happens after you get in touch

  1. You send a brief or book a call.
  2. We review the requirements.
  3. We clarify scope and goals with you.
  4. You receive recommended scope, timeline and pricing.
  5. Work starts once you approve it.

We reply to briefs within 1–2 business days.

Custom Websites questions

The things people ask before committing.

A redesign starts from your existing site and improves it. This starts from your business and builds new. If you already have a site with traffic worth protecting, a redesign is usually the better value.

We provide the copy structure — what each page needs to say and in what order. Full copywriting is scoped separately. Most clients write to our structure, which works well.

Framer and Webflow for most marketing sites, and Next.js where the project needs custom functionality or a code-level CMS. We recommend based on who maintains the site afterwards.

Yes. Content is CMS-backed and the handover includes a walkthrough. Being able to change your own copy without a ticket is part of the deliverable.

Two rounds at wireframe stage and two at design stage. Structuring it that way catches expensive changes while they are still cheap.

Yes, on final payment. That includes the design files and the design system, not just the built site.

No. Sites are hosted under your own account so you keep control of the domain, the billing and the data.

Nothing is required, but most clients move onto Website Maintenance & Support for ongoing changes, or SEO, Conversion & Performance if the goal is growth.

Tell us about your project

The more you can tell us about what exists today and what you need, the more specific the scope and price we can come back with.

Prefer to talk it through first? Book a call

Start your Custom Website Design & Development project

Tell us what you need. We reply within 1–2 business days with recommended scope, timeline and pricing.

ServiceCustom Website Design & Development

Start your Website

Send a brief and you will hear back within 1–2 business days with recommended scope, a timeline and pricing. No obligation, and no automated sequence.

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Custom Website Design & Development — From $2,499 | DiverseKit